/* ==========================================================================
   55.design — sitio institucional
   Paleta derivada de tools/brand/deck/deck.css (55-os): comparte lime, crema y
   tipografías; el resto es propio del tema oscuro (los nombres --ink, --surface,
   --line acá significan la versión sobre negro, no la del deck sobre crema).
   El crema queda como tinta y como "papel" de los mockups, nunca de fondo.
   ========================================================================== */

:root{
  --bg:#0D0D0D;
  --surface:#161616;
  --surface-2:#1C1C1A;
  --line:rgba(244,240,235,.08);
  --line-strong:rgba(244,240,235,.16);
  --glass:rgba(244,240,235,.05);     /* píldora, CTA y botón del nav */

  --ink:#F4F0EB;
  --ink-2:#C8C4BD;
  --muted:#8A8781;
  --muted-2:#5E5C58;

  --lime:#E4FC52;
  --lime-dim:rgba(228,252,82,.14);
  --halo:radial-gradient(closest-side, rgba(228,252,82,.12), transparent 82%);
  --paper:#F4F0EB;

  --display:'Barlow Condensed', ui-sans-serif, system-ui, sans-serif;
  --body:'Inter', ui-sans-serif, system-ui, -apple-system, sans-serif;

  --pad-x: clamp(20px, 5vw, 64px);
  --section-y: clamp(96px, 12vw, 160px);
  --max: 1180px;
  --r: 24px;
  --r-lg: 32px;

  --ease-out: cubic-bezier(.22, 1, .36, 1);
  --ease-io: cubic-bezier(.44, 0, .56, 1);
}

/* Fuentes autohosteadas (subset latin de Google Fonts): sin terceros en el camino
   crítico. Inter viene variable 400–600 en un solo archivo. */
@font-face{font-family:'Barlow Condensed';font-weight:600;font-display:swap;src:url(assets/fonts/barlow-condensed-600.woff2) format('woff2')}
@font-face{font-family:'Barlow Condensed';font-weight:700;font-display:swap;src:url(assets/fonts/barlow-condensed-700.woff2) format('woff2')}
@font-face{font-family:'Inter';font-weight:400 600;font-display:swap;src:url(assets/fonts/inter-400-600.woff2) format('woff2')}

*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
body{
  background:var(--bg);
  color:var(--ink);
  font-family:var(--body);
  -webkit-font-smoothing:antialiased;
  overflow-x:hidden;
  line-height:1.5;
}
img{display:block;max-width:100%;height:auto}
a{color:inherit;text-decoration:none}
::selection{background:var(--lime);color:var(--bg)}

/* --------------------------------------------------------------------------
   Tipografía
   -------------------------------------------------------------------------- */
h1,h2,h3{font-family:var(--display);text-wrap:balance}
/* Títulos de sección en mayúsculas, como los del deck: Barlow Condensed 700,
   tracking cerrado. Lo largo (statement, cita, cards) queda en caja mixta. */
h1,h2,.case h3{text-transform:uppercase;font-weight:700;letter-spacing:-.025em;line-height:.94}
h1{font-size:clamp(42px, 6vw, 84px)}
h2{font-size:clamp(36px, 4.8vw, 62px)}
h3{font-size:clamp(26px, 3vw, 36px);font-weight:600;letter-spacing:-.015em;line-height:.98}

.lede{font-size:clamp(17px, 1.5vw, 20px);line-height:1.55;color:var(--ink-2);max-width:60ch}
.body-text{font-size:16px;line-height:1.65;color:var(--ink-2)}

.eyebrow{
  display:inline-flex;align-items:center;gap:10px;
  font-size:12px;font-weight:600;letter-spacing:.14em;text-transform:uppercase;
  color:var(--lime);
}
.eyebrow::before{
  content:"";width:7px;height:7px;border-radius:50%;background:var(--lime);
  box-shadow:0 0 0 4px var(--lime-dim);
}

/* Statement a dos tonos: la primera frase en tinta, el resto en gris. */
.statement{
  font-family:var(--display);font-weight:600;
  font-size:clamp(30px, 4.2vw, 54px);line-height:1.08;letter-spacing:-.015em;
  color:var(--muted);text-wrap:balance;
}
.statement strong{font-weight:600;color:var(--ink)}

/* --------------------------------------------------------------------------
   Layout
   -------------------------------------------------------------------------- */
.section{padding:var(--section-y) var(--pad-x)}
.inner{max-width:var(--max);margin:0 auto}
.inner--narrow{max-width:880px}
.center{text-align:center}
.center .lede{margin-left:auto;margin-right:auto}
.stack > * + *{margin-top:20px}

/* Etiqueta de caso o testimonio: píldora + tipo. */
.tag{display:flex;align-items:center;gap:12px;margin-bottom:22px}
.pill{
  display:inline-block;font-size:11px;font-weight:700;letter-spacing:.08em;
  text-transform:uppercase;background:var(--lime);color:var(--bg);
  padding:6px 12px;border-radius:999px;
}
.tag__kind{font-size:12px;letter-spacing:.1em;text-transform:uppercase;color:var(--muted)}

/* --------------------------------------------------------------------------
   Botones
   -------------------------------------------------------------------------- */
.btn{
  display:inline-flex;align-items:center;justify-content:center;gap:8px;
  font-family:var(--body);font-weight:600;font-size:15px;
  padding:16px 30px;border-radius:999px;
  background:var(--lime);color:var(--bg);
  border:1px solid transparent;
  transition:transform .35s var(--ease-out), background .3s var(--ease-io), box-shadow .35s var(--ease-out);
}
.btn:hover{transform:translateY(-2px);box-shadow:0 12px 32px rgba(228,252,82,.22)}
.btn:active{transform:translateY(0)}
.btn--ghost{background:var(--glass);color:var(--ink);border-color:var(--line-strong)}
.btn--ghost:hover{background:rgba(244,240,235,.08);box-shadow:none}
.btn--lg{padding:20px 38px;font-size:17px}

/* --------------------------------------------------------------------------
   Nav — píldora flotante
   -------------------------------------------------------------------------- */
.nav{
  position:fixed;top:0;left:0;right:0;z-index:50;
  display:grid;grid-template-columns:1fr auto 1fr;align-items:center;
  padding:22px var(--pad-x);
  transition:padding .4s var(--ease-out), background .4s var(--ease-io);
}
/* Único backdrop-filter del nav: arriba de todo el fondo es negro plano y no hay
   nada que desenfocar; scrolleado, con uno alcanza. */
.nav.scrolled{padding-top:12px;padding-bottom:12px;background:rgba(13,13,13,.55);backdrop-filter:blur(14px)}
/* Marca y botón por encima del menú desplegado: el menú es position:fixed y un
   elemento sin posición se pinta debajo — así el ✕ no se podía tocar (Fer, 09-03). */
.nav__brand{display:flex;align-items:center;justify-self:start;position:relative;z-index:2}
.nav__logo{height:20px;width:auto;color:var(--ink)}
.nav__pill{
  display:flex;align-items:center;gap:4px;
  padding:6px;border-radius:999px;
  background:var(--glass);border:1px solid var(--line);
  list-style:none;
}
.nav__link{
  display:block;font-size:14px;font-weight:500;color:var(--ink-2);
  padding:9px 16px;border-radius:999px;
  transition:color .3s var(--ease-io), background .3s var(--ease-io);
}
.nav__link:hover{color:var(--ink);background:rgba(244,240,235,.06)}
.nav__link--cta{display:none}
.nav__cta{
  justify-self:end;
  font-size:14px;font-weight:600;color:var(--ink);
  padding:12px 22px;border-radius:999px;
  background:var(--glass);border:1px solid var(--line);
  transition:background .3s var(--ease-io), color .3s var(--ease-io), border-color .3s var(--ease-io);
}
.nav__cta:hover{background:var(--lime);color:var(--bg);border-color:var(--lime)}
.nav__burger{
  display:none;justify-self:end;
  width:44px;height:44px;border-radius:50%;
  background:var(--glass);border:1px solid var(--line);
  color:var(--ink);font-size:18px;cursor:pointer;
  position:relative;z-index:2;
}

@media (max-width: 860px){
  .nav{grid-template-columns:1fr auto}
  .nav__cta{display:none}
  .nav__burger{display:grid;place-items:center}
  .nav__pill{
    position:fixed;inset:0;z-index:1;
    flex-direction:column;justify-content:center;gap:10px;
    border-radius:0;border:0;
    background:rgba(13,13,13,.97);
    opacity:0;pointer-events:none;
    transition:opacity .35s var(--ease-io);
  }
  .nav__pill.open{opacity:1;pointer-events:auto}
  .nav__link{font-size:26px;font-family:var(--display);font-weight:600;padding:12px 24px}
  .nav__link--cta{display:block;margin-top:20px;color:var(--lime)}
}

/* --------------------------------------------------------------------------
   Hero
   -------------------------------------------------------------------------- */
.hero{
  position:relative;
  min-height:min(100svh, 940px);
  display:flex;flex-direction:column;align-items:center;justify-content:center;
  text-align:center;
  padding-top:140px;padding-bottom:120px;
  overflow:hidden;
}
/* Un solo halo lima detrás del título. El degradé ya se desvanece solo: sin blur. */
.hero::before{
  content:"";position:absolute;top:38%;left:50%;width:70vw;max-width:900px;aspect-ratio:1;
  transform:translate(-50%,-50%);background:var(--halo);pointer-events:none;
}
.hero > *{position:relative}
.hero h1{max-width:1040px;margin:0 auto}
.hero .lede{margin:30px auto 0;max-width:58ch;font-size:clamp(17px, 1.6vw, 21px)}
.hero__actions{display:flex;gap:12px;flex-wrap:wrap;justify-content:center;margin-top:44px}
.word{display:inline-block;transition:opacity .7s var(--ease-out), transform .9s var(--ease-out)}

/* --------------------------------------------------------------------------
   Marquee de logos
   -------------------------------------------------------------------------- */
.logos{padding:32px 0 var(--section-y)}
.logos__label{text-align:center;font-size:13px;color:var(--muted);margin-bottom:36px}
.marquee{
  overflow:hidden;
  mask-image:linear-gradient(90deg, transparent, #000 12%, #000 88%, transparent);
  -webkit-mask-image:linear-gradient(90deg, transparent, #000 12%, #000 88%, transparent);
}
.marquee__track{
  display:flex;align-items:center;gap:72px;width:max-content;
  animation:marquee 46s linear infinite;
}
.marquee:hover .marquee__track{animation-play-state:paused}
.marquee__track img{height:26px;width:auto;opacity:.62;transition:opacity .3s var(--ease-io)}
.marquee__track img:hover{opacity:1}
.marquee__track img.tall{height:34px}
@keyframes marquee{to{transform:translateX(-50%)}}

/* --------------------------------------------------------------------------
   Cards
   -------------------------------------------------------------------------- */
.card{
  background:var(--surface);
  border:1px solid var(--line);
  border-radius:var(--r);
  padding:34px 32px;
  transition:transform .5s var(--ease-out), border-color .4s var(--ease-io), background .4s var(--ease-io);
}
.card:hover{transform:translateY(-4px);border-color:var(--line-strong);background:var(--surface-2)}
.card h3{margin-bottom:12px}
.card p{color:var(--ink-2);font-size:16px;line-height:1.6}
.card .num{
  font-family:var(--display);font-size:14px;font-weight:600;letter-spacing:.08em;
  color:var(--lime);margin-bottom:22px;
}

.grid-2{display:grid;grid-template-columns:1fr 1fr;gap:20px;margin-top:56px}
.grid-4{display:grid;grid-template-columns:repeat(4,1fr);gap:20px;margin-top:56px}
@media (max-width:980px){.grid-4{grid-template-columns:1fr 1fr}}

.foot-line{margin:40px auto 0;text-align:center;max-width:60ch}
.foot-line .body-text{color:var(--muted)}
.foot-line strong{
  display:inline-block;margin-top:10px;
  font-family:var(--display);font-size:clamp(22px,2.4vw,28px);font-weight:700;color:var(--ink);
  text-transform:uppercase;letter-spacing:-.01em;
  border-bottom:3px solid var(--lime);padding-bottom:2px;
}

/* --------------------------------------------------------------------------
   Casos
   -------------------------------------------------------------------------- */
.cases{padding-top:0}
.cases__head{margin-bottom:64px}
.case{
  display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:center;
  padding:56px 0;
  border-top:1px solid var(--line);
}
.case:last-child{border-bottom:1px solid var(--line)}
/* La alternancia es editorial (el testimonio se intercala entre casos), por eso
   es una clase y no nth-of-type. */
@media (min-width:901px){.case--flip .case__media{order:-1}}
@media (max-width:900px){.case{grid-template-columns:1fr;gap:32px}}
.case h3{font-size:clamp(28px,3.2vw,40px);margin-bottom:18px}
.case .body-text{font-size:17px;max-width:54ch}

/* El mockup viene del deck, sobre crema: se muestra como una lámina sobre el oscuro. */
.case__media{
  background:var(--paper);
  border-radius:var(--r-lg);
  padding:clamp(16px, 2.4vw, 28px);
  overflow:hidden;
  box-shadow:0 30px 80px rgba(0,0,0,.45);
  transition:transform .6s var(--ease-out);
}
.case__media:hover{transform:translateY(-4px)}
.case__media img{border-radius:12px;width:100%}

.stats{display:flex;flex-wrap:wrap;gap:28px 36px;margin-top:34px}
.stat .n{
  font-family:var(--display);font-weight:600;line-height:1;
  font-size:clamp(32px,3.2vw,46px);color:var(--ink);white-space:nowrap;
  font-variant-numeric:tabular-nums;
}
.stat .l{font-size:13px;color:var(--muted);margin-top:8px;max-width:17ch;line-height:1.4}

/* Testimonio — la slide 07 del deck: comillas lima a la izquierda, Inter en
   itálica, el remate subrayado con una barra lima, autor en negrita. */
.testimonial{padding:72px 0 80px;border-top:1px solid var(--line)}
.testimonial__body{
  display:grid;grid-template-columns:auto 1fr;gap:clamp(20px,3vw,44px);
  align-items:start;margin-top:40px;
}
.testimonial__mark{
  font-family:var(--display);font-weight:700;font-size:clamp(96px,11vw,170px);
  line-height:.62;color:var(--lime);transform:skewX(-12deg);display:block;
  margin-top:6px;
}
.testimonial p{
  font-style:italic;
  font-size:clamp(21px,2.5vw,36px);line-height:1.4;letter-spacing:-.01em;
  color:var(--ink);max-width:36ch;
}
.testimonial__close{margin-top:16px}
.testimonial__close span{display:inline-block;padding-bottom:6px;border-bottom:3px solid var(--lime)}
.testimonial footer{margin-top:44px;font-size:15px;color:var(--muted)}
.testimonial footer strong{display:block;color:var(--ink);font-weight:600;font-size:17px;margin-bottom:4px}

@media (max-width:620px){
  .grid-2,.grid-4{grid-template-columns:1fr}
  .testimonial__body{grid-template-columns:1fr;gap:12px}
  .testimonial__mark{font-size:80px}
}

/* --------------------------------------------------------------------------
   Equipo
   -------------------------------------------------------------------------- */
.team{display:flex;flex-wrap:wrap;justify-content:center;gap:56px 32px;margin-top:64px}
.person{width:200px;text-align:center}
.person__pic{
  display:block;width:128px;height:128px;border-radius:50%;margin:0 auto 20px;
  overflow:hidden;background:var(--surface);border:1px solid var(--line);
  transition:transform .5s var(--ease-out), border-color .4s var(--ease-io);
}
.person:hover .person__pic{transform:translateY(-4px);border-color:var(--lime)}
.person__pic img{width:100%;height:100%;object-fit:cover}   /* los JPG ya vienen en gris */
.person .name{font-size:17px;font-weight:600;color:var(--ink)}
.person .name a{
  border-bottom:1px solid var(--line-strong);padding-bottom:2px;
  transition:border-color .3s var(--ease-io), color .3s var(--ease-io);
}
.person .name a:hover{border-color:var(--lime);color:var(--lime)}
.person .name a::after{content:" ↗";font-size:.8em;color:var(--muted)}
.person .role{font-size:11px;font-weight:600;letter-spacing:.1em;text-transform:uppercase;color:var(--lime);margin:6px 0 10px}
.person .bio{font-size:13px;color:var(--muted);line-height:1.5}

/* --------------------------------------------------------------------------
   Cierre — a página completa, como la portada y el cierre del deck: barra lima,
   el título en una línea y lo más grande de la página, dos acciones.
   -------------------------------------------------------------------------- */
.closing{
  position:relative;overflow:hidden;
  border-top:1px solid var(--line);
  padding:calc(var(--section-y) * 1.1) var(--pad-x) var(--section-y);
}
.closing::before{
  content:"";position:absolute;left:50%;top:50%;width:min(90vw,1100px);aspect-ratio:1.6;
  transform:translate(-50%,-50%);background:var(--halo);pointer-events:none;
}
.closing .inner{position:relative}
.accentbar{width:56px;height:5px;border-radius:3px;background:var(--lime);margin:0 auto 26px}
.closing__title{font-size:clamp(46px, 8.3vw, 120px);margin:18px auto 0}
.closing__actions{display:flex;gap:14px;justify-content:center;flex-wrap:wrap;margin-top:48px}

.site-footer{
  display:flex;justify-content:space-between;align-items:center;gap:16px;flex-wrap:wrap;
  padding:32px var(--pad-x) 40px;
  font-size:13px;color:var(--muted);
}
.site-footer .logo{height:16px;color:var(--ink-2)}

/* --------------------------------------------------------------------------
   Reveal al scroll
   Un script en el <head> agrega html.js cuando hay JS y no hay motion reducido.
   Sin esa clase nada se oculta: sin JS o con motion reducido todo queda visible.
   -------------------------------------------------------------------------- */
[data-reveal]{
  transition:opacity .8s var(--ease-out), transform 1s var(--ease-out);
  transition-delay:var(--d, 0ms);
}
.js [data-reveal]:not(.is-in){opacity:0;transform:translateY(28px)}
.js .hero:not(.is-in) .word{opacity:0;transform:translateY(.4em)}

@media (prefers-reduced-motion: reduce){
  html{scroll-behavior:auto}
  .marquee__track{animation:none}
  [data-reveal],.word,.card,.btn,.case__media,.person__pic{transition:none}
}